In December 2005 I wrote a blog post for Darren Rowse on Problogger.net , that’s over two years ago. It’s not a bad little article, although I no longer agree with a couple of things. Keep your posts down to 250 words! No chance, a post should be as long as it needs to be. It’s the information people are interested in not the format. Restricting a post to a short length means you do not have the ability to explore the subject adequately, it places a restriction that is basically meaningless. If people want to know what you have written they will read it, it’s up to you to get people excited about what you write. [Read more…] about Success is Sometimes Just about Sticking Around
What Makes a Quality Post in the SEO Space
This started out as a comment about the post, this month in seo, which is an excellent post with a mediocre headline.
As I was writing my thoughts I realised it would be better as a post and to give Van Gogh a link for his effort.
Lets leave whether or not this post is linkbait or not, as the label of “linkbait” is becoming irrelevant and meaningless as a descriptive label when compared to the constituent elements which make up a quality post which attracts links. A label can stop thought because it makes understanding too easy, it misses the point.
The point being, what is it that makes a quality blog post which attracts links? I want to use this post as an example of a worthy piece of content which will grab links and social bookmarking votes. [Read more…] about What Makes a Quality Post in the SEO Space
Twittering Naked in the Bath
My latest twitter is ” I still think Twitter is as useful as trying to water roses with an over salivating dog.” Which when you think about is is the secret of link building.
I find it as banal as left wing performance artist on the streets of Grantham on a wet Thursday afternoon.
But, and this is the important bit. It carries conversations of people in my industry, and thus, although I would rather rub my own eyeball with high grade sandpaper; I don’t want to be left out of the conversation, however banal. I can count on the fingers of one hand when I actually found it useful, other people may find it more useful than me. Particularly those of a burning need to announce that they are sat in an airport lounge. [Read more…] about Twittering Naked in the Bath
It's Not Networking it's Notworking
How much time do you spend working on your Web 2.0-cross voting network? Don’t get me wrong, a network is vital, the right network can propel you into social media marketing heaven. But, there comes a point where watching your story rise on digg and constantly plundering your IM contacts becomes notworking, not networking.
You become so desperate you ping the weird stalker you hoped would go away, but you are so desperate to squeeze those extra votes out of the tube you are willing to dance with the devil.
The law of diminishing return kicks in at some point, where you would get more out of working on your content than doing the ping-tango with your IM crowd. [Read more…] about It's Not Networking it's Notworking
Who are the Linkerati?
In my comments from digg is Not Social Media Marketing someone asked me, what is a linkerati?
In my arrogance and blinkered vision I expected everyone to know who the linkerati are. But not everyone spends most of their waking day immersed in the murky world of getting eyeballs to websites. Obviously I have to as I am a blogger whose goal is to teach and coach my readers to social media marketing nirvana.
But not everyone knows the jargon and as this is a pretty new industry there are a lot of fresh new faces. So lets get down to basics. [Read more…] about Who are the Linkerati?
digg is NOT Social Media Marketing
A recent IM chat session went like this,
“btw, digg is broken. i didnt get front with like 215 diggs, 107 comments”
It’s a shame isn’t it. is the party really over?
But what’s that I hear?
Music?
You mean the party is still going?
Digg used to be so easy to get to the front page, easy in the sense of after studying it for a year and spending more time devoted to it than trying to figure out what “Lost” is all about.
But it looks like those easy days by the pool are over. [Read more…] about digg is NOT Social Media Marketing