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Fresh Linkbaiters Delivered to your Door Daily

August 13, 2008 By Lyndon Antcliff

I try really hard to say no to any client linkbait requests these days, I do the odd one here and there. But I am so busy with other projects it’s difficult to give a client the time needed.

I now have a solution. If you need some great linkbait work done, get yourself over to linkbaitcoaching.com and sign up (as of now there are 12 spots left), not to learn how to do linkbait, but to get access to talented people I am training to become expert linkbaiters.

Lets not muck about here, I’m expensive. $4,000 for a piece of content to grab you a bunch of links and $300 an hour minimum ten hours for consultation work. For some webmasters that’s a huge chunk of change. But find an up and coming linkbaiter and you could be paying a lot less, plus you probably find it easier to get their attention.

With more and more people selling linkbaiting services, It’s hard to find out who is good and who is simply good at selling themselves and their own stuff.

By being in a training environment you get to see what people are actually producing and the successes they have, you get a more transparent view of what they are about. Sure it’s a bit raw and maybe a bit messy, it’s a training camp, it’s the engine room, it’s a place where all the bullshit is left at the door. You get to see it how it actually is.

You get to see how an idea goes from just a thought to a front page digg, a hot Stumbleupon, a raging reddit, thousands of page views, generating hundreds of links.

Some of the guys are hot, they “get it”, you can see it yourself I don’t need to sell them, my advice is to grab them before they become big shots and don’t have the time to return your calls. Build a relationship with them now and it may pay off later.

I coach these guys, it’s my job to turn them into expert linkbaiters capable of producing content which attracts so many links that Google has to get Matt Cutts to talk about them at an SEO conference to play down their abilities.

Yeah I know, it’s more competition for me. But I love to teach and I love being a part of what these kick ass, talented guys are doing.

You want a piece of the action? Head over to linkbaitcoaching.com and get your credit card out. And if you hesitate and miss one of those 12 spots which are left, please don’t moan you missed out.

It’s very undignified.

Ed Dale Mankini

August 2, 2008 By Lyndon Antcliff

This is an seo test, nothing to get that excited about, unless you find seo tests exciting.

Ed Dale Mankini , is a search term that is being tested by Ed Dale and his gang over at 30 Day Challenge. (note: not quite accurate, see comments)

What’s interesting is they are targeting a lot of web 2.0 properties and highlighting those who rank non-competitive search terms. Thing is, it works and it works fast.

It is what it is and for quick, smash and grab marketing it’s very successful. As part of a long term strategy I can see techniques like this can get you off the ground and running very quickly and can give you a valuable insight into how the google indexing machine is working these days.

Also, it could be very useful in going after those narrow, non-competitive niches, although ask yourself, why are they non-competitive? Could it be that there is little money in it.

Like most techniques, this form on “keyword grabbing” is going to work for those who use it in ways no on else is thinking about. Those who take the tips and tricks and transpose it into their online marketing strategy are going to be ahead in the game, whilst those who are simply copying the technique will be still on the starting blocks.

How easy is it for google to stomp on this? Probably not that easy, as the algo would have to be tweaked in how it favoured such sites also the speed of indexing may have to be tweaked. But, what google is getting out of it is far more than what is damaging it. So I think the technique will be good for a while. Most of use have been using it for years anyway.

Saying all that, if you want to play the long game, at your core has to be information that people will climb over each other to read. No linkbait or widgetbait or keyword grabbing from web 2.0 properties is ever going to beat that, but they should be part of the mix. How much of the mix is down to you. Relying on one technique too much will force your head above the parapet for Matt Cutts to take his best golf swing at your head.

Also, such tricksy action can attract the ire of the blogosphere, as Maki bemoaned here, read the comments and you will notice Ed Dale putting his case forward in defense.

Sure, I don’t want the serps filled with low rent crap, but from a professional point of view we need to experiment, to test, to push things a little hard. And if we have to go the Ed Dale Mankini route then so be it.

What is Linkbait

July 24, 2008 By Lyndon Antcliff

Red Evo made a comment on a guest post I wrote for Searchenginepeople.com. I ask what would you call linkbait if you couldn’t call it linkbait, his reply was “good content”.

No. Linkbait is not good content. Linkbait is exceptional content. All your content should be good at least I hope it is. Linkbait is the kind of content you spend ten days crafting. If you did that with all your content you wouldn’t get much done. Linkbait is targeted at a specific target, whilst content is simply targeted at the users of your site.

Someone else claims linkbait used to be called, “Killer headlines”.

No, a killer headline is part of what linkbait is but it is not what it is.

Yura asks a sensible question about using linkbait just for links, well that’s what linkbait is. It’s a tool in the seo tool box you use to get links. That is it’s purpose. If you want to get another outcome you use another tool.

What this tells me is possibly that the seo community still does not get linkbait. It does not surprise me , over at linkbaitcoaching.com the first questions I usually get aksed is “how can I build my network so I can game digg”. Not that there is anything wrong with that, but it’s not as important as other components of linkbait.

You cannot really blame the seo, they tend to be an odd sort. Getting excited over web traffic stats and obsessing over keywords. I know because I am one, or rather was. Can’t really call myself an seo anymore.

The jump that the seo has to make from what they do to creating linkbait is quite a big one. It’s something I am learning whilst teaching how to linkbait. But once an seo does get it, they have an edge over their neighbour who doesn’t.

Conversion Rate Experts Launch New Blog

July 12, 2008 By Lyndon Antcliff

Turning clicks into customers

I usually don’t mention when a site gets a redesign, but this is a little different. I first blogged about Conversion Rate Experts, aka Ben and Karl way back in 2006. I could see then that these guys were special.
[Read more…] about Conversion Rate Experts Launch New Blog

Build Killer Content Rather than Sweating over building your DIGG Network

July 10, 2008 By Lyndon Antcliff

“Unfortunately the algorithm does not only look at submitters. Before a submission is promoted it must reach a certain number of votes within a 24 hour period. If every time User A submits a story, Users B-Z are the first to vote, the alarms are going to sound. It?s likely that when this happens, User A has jumped on his instant message or microblogging client of choice and spammed his buddy list with the link to his submission or the direct like to the blog (which sequentially has a button to vote on the story embedded within the page).”

Interesting post from nethackz [Read more…] about Build Killer Content Rather than Sweating over building your DIGG Network

How to get a Snapshot of what is happening in Social Bookmarking Sites

July 8, 2008 By Lyndon Antcliff

The following is a cut down version of what you can see on linkbait coaching, where I help people develop content intended to get a nice dolop of links, sometimes using social media.

Yes, I know you can’t really see what is on the screen and the audio kicks in too loud at the start, the hosted version is a full screen.

I will try to make a video blog a day and Youtube the odd one over here. There is so much happening in the world of social media marketing right now, it’s an exciting place to cover.

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