The bosses at Getty had a meeting. And decided that too many of these geeky, internet types were using their images without attribution. So they put their boffins to work And they came up with the idea of using the "iframe" tag, just like Youtube videos. Now that's interesting, and a lot of fun. Because we can create better content and more interesting websites, … [Read more...] about Getty allows Websites to use their photo images for free
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Why Does Buzzfeed Content Work so well?
A recent Buzzfeed content piece has proved great success in getting social signals and links, Which ’90s Alt-Rock Grrrl Are You? 969,000 likes on FB and counting. Yes, any mediocre content on Buzzfeed is going to get more action that brilliant content on a mediocre website. But the huge numbers here represent that the content is brilliant. Buzzfeed has made it's name … [Read more...] about Why Does Buzzfeed Content Work so well?
Try to Watch a Bon Jovi video without thinking of Spinal Tap
For me, Living on a Prayer is the, Bon Jovi song. When creating content you have to be aware of cultural connotation A connotation is frequently described as either positive or negative, with regards to its pleasing or displeasing emotional connection Some people will have not watched Spinal tap, and some may not have even heard of it. Which means the headline above … [Read more...] about Try to Watch a Bon Jovi video without thinking of Spinal Tap
Massive links or Tribe Building
Pic source As I sit at my desk with crystal blue, Cornish skies out of my window, I clear the inbox of client emails and consider what will 2014 will bring. It used to be, one massive link from a website which Google deems as an authority was all you needed to kill it in the ranking pages. Linkbait, infographics, etc. all did that. And that was great. But now, … [Read more...] about Massive links or Tribe Building
To Get Links you need to Forget about Link Building
Pic Source I have been building websites and getting people to go to them since 1998. Doing it for such a long time does not always make you a better link builder, but it does give you a long view. It allows you to note that the current changes in the building of links to increase search engine rankings is just one more change in an constantly changing landscape. The cost … [Read more...] about To Get Links you need to Forget about Link Building
Blues Brothers Car Chase Lego Video Crashes into SEO Blog
This is what good content looks like. I love the Blues Brothers and I love lego, what's not to like? … [Read more...] about Blues Brothers Car Chase Lego Video Crashes into SEO Blog