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Getting the Blogging Mojo Back

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For one reason or another I stopped blogging, stopped writing.

Which is a shame as I really like the process and it’s something I do well (haven’t the time to be modest this morning).

Most of the problem is simple distraction, too much going on, too many possibilities, even too much success.

Sometimes you have to reduce. Simplify. Not use the, “but it has to be perfect before I publish” excuse.

So, to get the Mojo back I’m just going to blog. Post a blog every day for 14 days.

It may not be linkable, but from a creative point of view it helps crank up the engine.

And you never know, something juicy may come of it.

Hosting Problems

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It’s always the same, on the eve of a product launch the server decides to get all emotional. The chaps at Dreamhost are working on it, although nothing is obviously wrong. It sounds like an errant script is deciding to loop and hogging the data.

Server management is always one of those things that I dread, probably because I don’t understand it and always think the techy support guys have a laugh when my emails come in. I’m hoping most people have that slight sense of paranoia and not just me.

It’s tricky finding a good host as the good ones tend to get busy and then keel over.

Fingers crossed for the Linkbait Coaching re-launch tomorrow.

SEO Blogging, or a River of Effluent?

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Aaron Wall has a certain style of blogging, one that is highly readable and underpinned by a true experts eye. He also seems to not mind offending big names, my cynical nature leads me at first to think there is some business logic as to where he aims his criticism, but probably not. I think he really enjoys peeling back the skin of those big names and revealing the raw flesh underneath.

There is so much spin and smoke and mirrors on seo industry blogs, everyone has an angle, those selling services are constantly on the look out for advantage. Which I don’t have a problem with as most industries operate in this way, but it requires special skill to navigate through the rivers of effluent that is the SEO blog scene and establish yourself as a top dog. This skill is not just about being a hot SEO, it’s something much more.

Which is why there is need for the top players in the industry to tell it like it is.

Trust and credibility are golden and are the best marketing tools around. If large amounts of people trust you and what you say and don’t think you are simply bigging up a mate or delivering a slagging to someone just because they are a competitor, it’s powerful stuff.

Of course there are other ways to be powerful but that’s for another post.

Here is the cracking article that inspired this post.
Who Are The Top 10 SEOs in the World?

Long Copy Short Copy

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OK, I admit, my post on social bookmarking was a little tongue in cheek. Designed possibly to raise an eyebrow or two? Most likley, but I also like to play around with the medium of blogging. I was just about to call it an art form, but noooooo.

Posts like that are designed to get you thinking. How long does a blog post have to be. My answer to that is “as long as it needs to be”. The style and objective of the blog will help define, plus the nature of the post. Are you trying to sell, inform, argue?

People bang on about the short attention span of internet users, I do this when talking about crafting headlines. But sometimes a long post is needed to lead people through an arguement to help define the points of view. I have seen successful blog posts that are similar to academic essays. Offering meat when everyone if offering lettuce is an interesting tactic.

This post could be quite long, but I have to go and get some sausage rolls from Truro.

Why turn off comments on a blog?

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For a while now I have been turning comments on and off on this blog. I feel a blog goes through stages of life and usefuleness as other projects get more attention. This is no longer the blog it used to be, no longer sucking in comments like an industrial vaccum cleaner.

Most of my good stuff goes elsewhere these days, mostly on clients blogs.

The manipulative art of conversation is more important than ever these days, but there are many ways to create a bit of chatter.

I still have comments open on other blogs. It’s not that comments are bad, it’s just something to consider is the situation requires it.

So to that seo company that is trawling my historical comments for a bit of pointless blog spam. sorry guys, the party is over.

Graywolf has also decided to walk down the non hectoring route of no comments.

And of course you can’t comment on this post, which leads me to believe that you agree with absolutely everything I have said.

Barbara Holmes – my favourite furniture designer

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I like hanging with furniture designers, they are cool and smell of wood shavings. My old friend Barbara Holmes is one of the best I know, but she wasn’t even ranking for her name, which is freaky considering she has the .com

So if you are ever in the Bay area and need a piece of furniture that deconstructs the underlying metaphor of the human condition, you know who to call.